Overview

Selling Skills introduces participants to proven methods to build rapport, identify customer needs and close sales effectively. The course explores practical techniques that help sales professionals connect with customers, create desire for products and services, and guide conversations naturally toward successful outcomes.

Learning Outcomes

• Establish rapport with customers quickly and effectively
• Identify customer needs
• Create desire for products or services by connecting them to customer needs
• Effectively close a sale

Topics

• Building rapport and reading customer signals
• Trust-building techniques and mirroring
• Problem identification and resolution strategies
• Creating desire through emotional acceleration and visualisation
• Closing techniques including assumptive and alternative approaches